Blog Nov 21

How to optimize your OTA – Part 2 of 5 – Marketing

The ability to effectively reach customers and get them to your site is critical, yet costly. Reducing those costs to become profitable can be accomplished through a number of ways. Click here for the guide.

Blog Nov 19

How to optimize your OTA – Part 1 of 5 – UX & Retention

To keep users on your site, prevent card abandonment and develop a loyal following, your website must be a well-oiled machine. After all, users have hundreds of options. What that means is that users will only remain on your site if the experience is fast, intuitive and convenient. Here are...

Blog Nov 10

Conquering a recession through booming hotel sales. A Volala, Gimmonix and Trip Sciences success story.

Volalá, a mid-sized OTA from Argentina had been impacted by the recent economic downturn in its target market. Being a 100% online travel business, the biggest hurdle they were facing was the devaluation of the local Peso, which put a real strain on consumers’ ability to spend on travel –...