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Blog Mar 19

Personalization – why it’s a must and how to really do it

As booking travel moves more and more online, consumer behavior and demands will increasingly drive technology and innovation. The industry’s focus is shifting from a more mass handling, get-the-basics done approach, to recognizing individual wishes, creating more personalized experiences. But what does personalization for end-users look like for online travel...

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Blog Mar 19

How room and rate mapping increase profitability

Changes are happening fast in the travel industry. New technology enables OTAs and suppliers to streamline previously complicated processes in ways that allow them to simultaneously increase revenues. With the rolling out of various innovation for the industry, it can be difficult to determine how it actually works and what...

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Blog Mar 19

The future of the search and book flow in hotel booking

1 out of 7 booking requests fails or makes the OTA less money than it could. Why? There are several flaws in the search and book flow, but a new approach aims to get rid of them. As many as 15% of all bookings made by customers fail or don’t...

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